Fairfield County Pool & Patio specializes in maintenance, renovation, design and construction of residential in-ground Pools, Spas, Stone Patios, Fireplaces, Fire pits, Outdoor Kitchens and Accessory Structures. They are an owner-operated business with over 30 years of experience in the pool industry in Connecticut.
The Ask. A website that was easy to navigate and provided information about the Fairfield County Pool & Patio's services and a robust photo gallery.
The Process. The client provided written content and professionally photographed images. I created the color scheme, concept and overall brand.
The Result. A custom website that helped shape the brand for Fairfield County Pool & Patio to help them attract more clients.
Identity + Branding
The Ask. A logo that contained a phoenix because this represented a hardship the client had endured during his career.
The Process. I designed many versions with and without the phoenix and hit the mark when I merged the "F" with a phoenix graphic. For the business cards, I chose an extra thick paper stock from moo.com with a bright blue color inlay to call out the bright blue accent color.
The Result. A logo, business cards, vehicle graphics and a color scheme that the client was very happy with.